My Business Kept Losing Money Despite Hard Work The Real Cause Was Finally Revealed

I had always believed that hard work was enough. I woke up early, stayed late, and poured everything into my small business. Every shilling earned was carefully tracked. Every decision calculated. I thought this was how success was built.
But no matter what I did, the results were always the same. Sales dropped unexpectedly, stock went missing, expenses rose without explanation. I worked harder, but the business seemed determined to fail. I couldn’t understand it. Every month ended with the same story: disappointment.
I tried everything I knew. I adjusted pricing, changed suppliers, advertised more, even consulted accountants. They all said I was doing the right things, but somehow, profit never came. Each failure chipped away at my confidence. I started feeling trapped, thinking maybe I was just unlucky or not cut out for business.
The worst part was the mental strain. I dreaded opening the shop in the morning. Every small problem felt like a disaster. I lost sleep. I lost motivation. Friends told me to quit, but I wasn’t ready to give up. Something didn’t feel right.I just didn’t know what.





